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ROUNAK BURNWAL
Find me on LinkedIn ↗

Rounak Burnwal — AI Product Builder · AI-Assisted Developer · Digital Product Creator

SCROLL TO DISCOVER ↓
THE PERSON & THE PROCESS

I’m Rounak Burnwal, an AI Product Builder, AI-Assisted Developer, and Digital Product Creator based in West Bengal, India. I build websites, apps, SaaS platforms, and practical tools around business needs.

I use Codex, prompt engineering, and hands-on testing to take ideas from product planning to working builds. I run Digital Bazzar, and my experience in marketing and client delivery helps me understand the customers and workflows behind each product.

Based in
West Bengal, India
My focus
AI-assisted development & digital products
Let’s talk in
Hindi or English
More about me
CURRENT & PAST VENTURES

Building businesses.
And the systems behind them.

PAST VENTURE · CLOSED

Scaleup Solutions

A digital marketing venture I previously ran, now closed. The work brought campaigns, creative, websites, and sales funnels together around the needs of the business.

  • Meta & Instagram Ads · Lead Generation
  • Shopify Management · Business Websites
  • Social Media · Creative & Ad Copy
  • Sales Funnels · Campaign Optimization
Explore my client work
DIGITAL PRODUCTS & EDUCATION

Digital Bazzar

My venture for courses and digital products, connecting the offer, sales journey, payments, and customer experience.

  • Courses · Digital Product Selling
  • Landing Pages · Sales Funnels
  • WhatsApp Marketing · Customer Automation
  • Payment Integrations
Explore Digital Bazzar

How I think about the work.

Start with the business.

Understand the customer, the cost, and the path to conversion before choosing the tools.

Build with AI. Learn by doing.

Use clear prompts, practical testing, and fast iteration while continuing to deepen my programming and backend skills.

Think beyond one launch.

Favor repeatable systems, recurring revenue, and efficient operations that can support a growing business.

Beyond the work I’m interested in thoughtful money management and long-term wealth building—from tracking income and expenses to learning about mutual funds, SIPs, digital gold, and emergency planning.

FROM BUSINESS IDEA TO WORKING SYSTEM
Step 1

Start with the real problem.

Understand the business, the customer, and the constraint. Consider cost, conversion, and the outcome before choosing tools.

Step 2

Turn the idea into a system.

Map the product, the customer journey, and the workflows. Connect the interface, payments, and marketing around one clear plan.

Step 3

Work with AI. Stay intentional.

Use prompt engineering and AI-assisted development to build interfaces, improve code, debug, and connect the moving parts.

Step 4

Test, then take it live.

Test the product, resolve technical issues, and prepare it for deployment. Connect hosting, integrations, and payment workflows.

Step 5

Keep solving after the build.

Review feedback, campaign performance, and operating costs. Troubleshoot, refine the customer journey, and automate repeatable work.

KEEP LEARNING.
KEEP BUILDING.

WHAT I BRING TO THE BUILD
I turn business ideas into
✳

AI products & platforms

AI-assisted apps, SaaS products, and learning platforms. I use prompt engineering and tools such as Codex to plan, build, debug, and iterate.

Prompt engineering · SaaS products · AI-assisted development · Product strategy
digital products. Bring
↗

Websites & digital experiences

Business websites and landing pages using WordPress, Elementor, and AI-assisted development, with hosting, deployment, and integrations handled as part of the work.

WordPress · Elementor · UI/UX thinking · API integrations
web experiences to life. Connect the moving parts with
⌘

Automation & connected systems

Connecting the repetitive parts of a business through AI workflows, customer automation, and practical integrations.

WhatsApp automation · AI workflows · Chatbot integrations · Payment workflows
automation. And bring product, design, and
⊞

Commerce & growth

Shopify stores, digital products, and performance marketing: Meta Ads, lead generation, retargeting, and conversion-focused funnels.

Shopify · Digital products · Meta Ads · Lead generation
business thinking together.

Explore the yellow symbols ↗

CONNECTED CAPABILITIES

A useful product needs more than code. I bring AI, technology, marketing, and business thinking into the same build.

✳01 / AI & automation

Prompt engineering and AI-assisted development turn business requirements into working products and connected workflows.

  • ↗Prompt engineering & Codex
  • ↗AI-assisted development
  • ↗WhatsApp & customer automation
  • ↗Chatbots & connected workflows

I’ve also conducted workshops on using AI for graphic design.

⊞02 / Web & platforms

Business websites, Shopify stores, SaaS interfaces, and learning platforms, with practical delivery from interface to deployment.

  • ↗WordPress, Elementor & Shopify
  • ↗LMS & administrative dashboards
  • ↗APIs & payment integrations
  • ↗Hosting, deployment & troubleshooting

Custom PHP and MySQL work uses AI assistance, alongside basic Liquid and SQL knowledge.

↗03 / Marketing & commerce

Performance marketing through Meta, Facebook, and Instagram Ads, connecting audience, creative, budget, and the path to conversion.

  • ↗Audience targeting & campaign budgets
  • ↗Lead generation & WhatsApp funnels
  • ↗Ad copy, creative & retargeting
  • ↗Conversion, CPL & ROI analysis

Creative and copy shaped for the audience and Meta advertising requirements.

PLANNED & EXPLORATORY WORK

Ideas on the workbench.

Concepts I’m planning or exploring, separate from the selected builds above.

  • Student resource platform
  • Client funnel hub
  • WhatsApp automation systems
  • Landing page builders
CLIENT WORK & DELIVERY

Hands-on work with real estate businesses, educational institutes, and e-commerce brands— spanning websites, campaigns, landing pages, chatbots, and automation.

Illustrative residential development with contemporary apartments and landscaped gardens.
LEADS & DIGITAL PRESENCE

Real estate businesses

Marketing websites, landing pages, campaigns, and connected enquiry journeys.

Illustrative adult training session with a trainer and learners collaborating around laptops.
COURSES & ENROLMENT

Education & training

Experience with institutes offering Spoken English and Digital Marketing courses.

Illustrative online store workspace with a laptop, products, and parcels being prepared for shipping.
STOREFRONTS & AUTOMATION

E-commerce & stores

Shopify and WordPress stores, payment gateways, and AI chatbot integrations.

THE NEXT CONVERSATION

A product to build, a campaign to improve, or a workflow to simplify. Tell me about the business and what you want to change.

SKILLS & TOOLS

01

AI & product

From business requirements to prompts, interfaces, working builds, and practical testing.

AI product buildingPrompt engineeringAI-assisted developmentProduct strategyAI workflowsCodexUI/UX thinking
Explore my approach
02

Web & systems

Practical website delivery, integrations, deployment, and troubleshooting, with AI assistance where I build custom code.

WordPressElementorShopifyBasic LiquidAPI integrationsAI-assisted PHP & MySQLSQL basics & database repairHosting & deploymentBasic server management403 errors & server timeoutsPlugin conflicts & performanceFile compression & archive handling
Explore the products
03

Growth & commerce

Connecting the offer, audience, creative, and funnel, with attention to budget and conversion.

Meta AdsLead generationAudience targeting & retargetingCampaign budgetingAd copywritingLanding pages & funnelsE-commerceWhatsApp marketingConversion, CPL & ROI analysis
Explore the capabilities
04

Content & design

Creative work for campaigns and personal brands, alongside workshops on AI-assisted graphic design.

AI content creationAI-assisted graphic designVideo editingReels & faceless contentBranding & social contentInstagram & YouTubeAI design workshops
Explore the capabilities

The tools change. The habit of figuring things out stays.